First Class Food Manufacturer Selected Nutrihand Wellness
Platform to Develop its Online Wellness Portal

Nutrihand helps Brands to connect with consumers in wellness

Mountain View, California – June 14, 2006 – Nutrihand Inc., the leading provider of wellness applications via its robust Wellness Platform, today launched the Wellness Portal for one of the largest food manufacturer in the world.

The largest food manufacturer awarded the Wellness Portal contract to Nutrihand only five weeks ago. The Portal was delivered on time, on budget, and developed according to specifications. It provides their users personalized meal, fitness and health management tools to their clients.

They were looking for a partner who could develop for them easy to use tools and added value service using their brands. Those tools help on customer retention, acquisition and allow the brand to learn what customers want and how they use their products. At the same time it increase products sales. A brand can not only promote their products but realistically demonstrate their benefits for consumers.

A win-win situation for business as well as for consumers. The business partner use the services to promote their brands, and the consumer has access to tools they can use daily, better manage their health and even lose weight in the process.

“It builds brand loyalty and creates a tighter relationship enhancing the reach of the brand. Static sites, even using elaborated animations, does not keep the user coming back frequently. Marketers have to spend more and more in advertising campaigns to drive traffics to their sites. By delivering added value services for customers motivates them to return frequently just because they like to use the services.” says Jacqueline Leao, Nutrihand Marketing and Operations Manager.

“The customization of the Wellness Portal is the key to differentiate brands from the competition,” says Soraya Bittencourt, Nutrihand founder and CEO – original Expedia.com creator.

About Nutrihand
Nutrihand Inc is a private company founded in 2004 to develop health management solutions over the Internet. Nutrihand offers three revolutionary services: Nutrihand Wellness Center for consumers to plan and track fitness, nutrition and medical; Nutrihand Pro for professionals to create personalized plans, to analyze meals and exercises, and as well as a revolutionary online monitoring capability, where professionals can remotely see how their client/patients are doing. And Nutrihand Wellness Platform Wellness Portal for businesses, where companies can offer wellness services to their customers or employees.